When it comes to DRM and piracy, Ubisoft is one of those companies that always has quite a bit to say — generally to the disappointment of gamers who would just really like to play their games without having to deal with these “precautions”.
It’s no secret that Ubisoft’s DRM makes many players feel like they’re being punished for what they haven’t even done yet and when company heads like Yves Guillemot suggest that the company deals with a piracy rate of 93 to 95 percent, it makes one wonder two things.
First: How are you still in business is nearly 100% of your product is being stolen?!
Second: That DRM thing isn’t working so well for you is it?
Now, Ubisoft’s worldwide director for online games, Stephanie Perotti and corporate communication’s manager Micheal Burk did clarify the statement in a recent interview with Rock Paper Shotgun. It seems that what Guillemot meant was that certain games in specific territories saw piracy rates that high.
According to Burk:
It varies, from game to game, region to region. We’ve seen internal and external data to show that it can reach that high. But that doesn’t necessarily mean that it is that high for all PC games, or that it is that high for all companies, or across all regions.
Okay, sure… I’ll give you that.
There is good news, however. Perotti has also told RPS that the company has decided to remove the need for players to be always connected in order to play PC titles. She states that this decision was made in June and since then Ubisoft’s single player games have only required a one-time activation.
Because of this decision, Assassin’s Creed 3 will release without the need of online connectivity for the single player game.
All I can say is…
Now, I am still leery about anything Ubisoft has to say related to DRM. I mean, these are the same people who said that their DRM is successful and that they were seeing a reduction in piracy due to it. Remember… This is before the 93 to 95 percent comment.