Potential Xbox 720 event in the works. April date probable?
On Wednesday (February 20th) the world was introduced to Sony’s next generation console, the PS4.
Fast forward and there’s some fairly strong rumours flying around the wonderful world of the Internet that we may be approaching an announcement from Redmond campus. That’s right, Microsoft may well be prepping themselves for the unveiling of their next generation device code named ‘Durango’, or as we’ve all come to know it as, the Xbox 720.
Yesterday, February 22nd, a website domain was purchased under the name “XboxEvent.com”. Currently, this site doesn’t resolve anything and simply redirects back to google.
Why are we so excited about a website address? Anybody could have registered it, right? That’s true, anybody could have registered it, but the interesting part of this story is who actually registered it. A company under the name U.S. Techs are the owners that after various parties did some digging, turns out to be an events management company that recently re-branded itself as “Eventcore“.
The plot thickens. It turns out that members of the NeoGAF community have found out that, U.S. Tech aren’t just some random company, but have actually worked with Microsoft before, having hosted the Xbox E3 press event and more recently, the Microsoft 2013 Host Summit. So there is certainly some credibility behind that this is possibly the Xbox 720 announcement event.
What is more interesting is that this all comes in just days after the PS4 event and just hours after both The Verge and CVG suggested that Microsoft will be holding a media event sometime in April to formally announce the Xbox 720. This of course, falls just a month or so after the GDC which Microsoft will most likely have a prominent appearance at.
We’ve had plenty of apparent ‘leaked’ information including rumoured specs and information on the Kinect 2.0, but Microsoft has not formally announced anything yet or confirmed the Xbox 720 title. From a business perspective, this certainly seem like an ideal time for Microsoft to jump on the Next Gen band wagon rather than wait until E3 in June.
Is this a knee jerk reaction to the PS4 event? or business as usual?, you decide.
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